Eco Manifesto


Every Woodchip & Magnolia design has a story. And every story starts with founder and designer Nina Marika Tarnowski, who, since childhood, has used the flora, fauna and rich landscapes of her native Lancashire as inspiration for her designs.

It is this appreciation of nature which underscores Woodchip & Magnolia’s commitment to the environment.


All Woodchip & Magnolia wallcoverings and fabrics are printed to order at our Lancashire studio. This means minimal wastage, but also no holding of unsold stock – no lighting or heating of storerooms or unnecessary usage of electricity, or transport and travel.

We design, curate and manufacture in-house then simply launch online when the mood suits. Our website is our online catalogue we don't make or distribute pattern books or 'dust collectors' as they are known in the trade.


We use water-based inks in all our printing. this allows us to create hard-wearing products with intense depths of colour, while staying kind to the environment.

We combine traditional design skills and craftsmanship fused together with digital technology. We love to dip into our ever-growing archive while adding new artwork weekly and keeping traditional design skills and techniques alive for future generations.

We proudly fly the flag for British manufacturing. Our studio and manufacturing is based in Darwen, Lancashire, the home of Potters of Darwen - the first company to produce wallpaper commercially back in 1839.


The lack of solvents and VOCs in our products makes Woodchip & Magnolia wallpapers a pleasure to work with – as there are no harmful chemicals to breathe in. As the majority of the team live in the same village – just eight minutes from the studio – we car share to work and employ locally. 



Our wallcoverings are all manufactured on non coated, FSC-certified paper from well-managed and sustainable forests. By using FSC-wallpaper you are protecting nature and contributing to a healthy environment for humans and animals



Our minimal-packing is 100% recyclable and even our labels are made from recycled paper. Because we don’t hold stock, we don’t use diesel-guzzling trucks to transport from factory to studio. When you order it – we print it, pack it and send it. By hand.


Even the energy we use to run our equipment is provided is by 100% renewable energy.


We get our milk delivered locally by a milk lady in traditional glass bottles and drink Lancashire tea in the studio.