Love Her Madly in Smoke is a fiercely stylish velvet fabric that reimagines classic animal print with a modern edge. Inspired by python skin, its abstract pattern features organically shaped, scale-like motifs in layered shades of slate, charcoal and silver. The tonal contrast and fluid arrangement give it a dynamic, almost hypnotic quality, while the plush velvet pile catches the light to reveal hidden depth and detail. Bold yet familiar, it’s a statement piece that balances rock'n'roll attitude with timeless sophistication.
Ideal as a designer upholstery fabric or curtain velvet, this fabric lends texture and character to both contemporary and vintage-influenced interiors. Love Her Madly in Smoke is available in three finishes: None FR for residential drapery and cushions, Standard FR for domestic upholstery and contract curtains (BS 5852:1), and Crib 5 for commercial upholstery projects requiring enhanced flame retardancy (BS 5852:2006 Clause 11).
Pile direction: all pieces must be cut in the same direction or they will reflect light differently and read as two colours.
Shading: velvet naturally appears lighter or darker depending on your viewing angle. This is inherent to the fabric, not a fault.
Grinning: digital printing sits on the pile surface. Stretching over a tight frame can reveal the base cloth beneath. A natural characteristic, not a fault.
Upholstery projects: please consult your maker before ordering to confirm suitability, quantity and cutting plan.
Design Repeat
Design Repeat
Approx. Printed Width 139cm (137cm useable width for drapery)
Pattern repeat:
Height - 44cm
Width - 45.66cm
Half Drop
Shipping & Returns
Shipping & Returns
FABRIC — Delivery & Returns
£13 UK delivery. We print and cut every length ourselves, Monday to Thursday, within 4 working days, then dispatch it tracked for next-working-day delivery. Delivery to the Scottish Highlands, offshore islands and some remote postcodes may take a little longer, and any surcharge is calculated and shown at checkout.
International delivery takes 2 to 10 working days, sent tracked and Delivery Duty Paid, so all taxes and duties are included in the price you pay with no surprise charges on arrival.
Every length is cut and finished to order, so fabric cannot be returned or exchanged unless faulty. We always recommend ordering a sample first. Anything faulty or damaged, tell us within 14 days of delivery with clear photographs and we'll arrange a replacement or full refund at no cost.
Please inspect your fabric fully before cutting or making, as we can't accept claims after use. Full delivery and returns details
Pair with paint
Complete The Look
Although
paint
and
pattern
pairings
are
chosen
by
our
Design
Team,
we
always
recommend
ordering
a
sample
to
see
the
colours
in
their
true
beauty.